Blog

The latest goings on in the Goodsie stratosphere.

  • Goodsie-powered store of the day: BlkSheep Empire

    imageSince its launch in early 2013, the unique shoe styles from BlkSheep Empire have been featured in Vouge UK, marketed on ASOS and Fancy, and sold in a number of Hong Kong shops. Partners Jen Webb and Jay C founded their independent footwear brand and now have their own brick-and-mortar boutique in Central, Hong Kong.

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    Jen wrote to us recently, saying, “We’re a very small company which creates only two new styles every few months. And we only produce small quantities per style, so you’re sure to have a unique pair of shoes!”

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    Crafted with quality materials like leather and suede, BlkSheep Empire styles range from printed, lace up oxfords to pointed toe, polka dot pumps. Our favorites include the maroon calf-hair Shiraz ankle boots and the green tie-dyed Wiz leather flats

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  • Announcing New Features: Forms with Conditional Rules and Improved Product Options

    Collect Information Using Forms With Conditional Rules

    Forms are an efficient way to collect additional information from buyers during the shopping process. They are ideal for gift messaging, custom embroidering or engraving, the personalization of products like stationery and providing special instructions or a personal note to the seller.

    Each form has one or more fields, and can be displayed either on the product detail page or in the checkout process. Field types include a checkbox, text and paragraph inputs and a calendar date selector. For example, in the form below, the form is being displayed on all product detail pages, and has two fields: 1) a checkbox and 2) a paragraph input.

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    Conditional rules can be used to define when fields within a form should be displayed or hidden. Logic statements for the conditional rules are easy to setup and very flexible. In the following screenshot, a conditional rule is being used to hide the paragraph input until the checkbox has been selected.

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    After buyers have completed a purchase, form data is included in the printable Order receipts for storeowners, and is passed to ShipStation in the Notes field. Forms can be accessed by clicking on the ‘Forms’ link in the Manage section of the Global Navigation Menu, right below Products. For a video demo of forms with conditional rules, please visit clicky.me/goodsieforms.

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    Improve Your Shopping Experience With Product Options

    The updated product options make it easy to associate specific product images with the corresponding product variant. When shoppers select a specific variant (e.g. a beige suit) in the option drop-down on the product detail page, the corresponding product image of a beige suit will be displayed in the product image carousel. Similarly, when a shopper clicks on a specific variant in the product image carousel, the corresponding option will be automatically selected in the option drop-down.

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    Additionally, instead of multiple option columns such as color and size being combined into a single option drop-down on the product detail page, each option column can now be separated into its own drop-down, all of which work together seamlessly to ensure shoppers are only shown available product variants.

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    Options can be accessed by creating a new product or editing an existing one. On the product edit page, check the ‘This product has multiple options’ box next to Options to display the product options table. For a video demo of options, please visit goodsie.com/tutorials/product-options-images.

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    As always, if you have any questions, comments or need help with any of the new features, please don’t hesitate to contact us at support@goodsie.com.

  • Goodsie-powered store of the day: Chocofur

    Chocofur store holds a collection of design tutorials and architectural models for Blender, a free, open-source 3D creation suite. Chocofur aims to deliver in-style, high quality content, and to help make Blender the top choice for established artists, designers, and newcomers to the 3D design field.

    Visit Chocofur to browse the beautiful catalogue of furniture models and get started rendering and customizing your own 3D scenes today.

  • Refinery29 has named Closet Rich one the top online consignment shops, citing the boutique’s fashion video library and its selection of carefully curated designer pieces. Take the work out of shopping for unique clothing and accessories in this Goodsie-powered store’s handpicked collection at ClosetRich.com.

    Refinery29 has named Closet Rich one the top online consignment shops, citing the boutique’s fashion video library and its selection of carefully curated designer pieces. Take the work out of shopping for unique clothing and accessories in this Goodsie-powered store’s handpicked collection at ClosetRich.com.
  • New Features: Email Capture Lightbox

    We’re pleased to introduce an email capture lightbox system to help you grow your email subscriber list!

    According to e-commerce industry estimates, email marketing can generate between 10% - 30% of the average retailer’s online revenue. So as a store owner, growing your email subscriber list should be among your top priorities for generating sales.

    While pop-ups can be extremely annoying, when done well, they are among the most efficient ways to convert visitors into email subscribers, and rapidly grow your subscriber list. Email capture pop-ups have been found to increase subscriber lists by 50% - 500%. Most major and emerging retailers use them.

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    A well executed email capture lightbox should include a headline that grabs the attention of your visitors and makes them an offer they can’t refuse (e.g. 25% off their next purchase). The headline must say exactly what the visitor is going to ‘get’ in exchange for giving you their email address. Find a way to entice your visitors with something of value worthy of their time. Creating a sense of urgency by offering some type of ‘limited offer’ is also critical. But more than anything, keep your messaging classy and on-brand. In the end, nothing beats authenticity.

    Before turning on the email capture lightbox, you may want to create a special coupon (Email Capture Single-Use Codes) that can be attached to the email capture lightbox to incentivize shoppers to subscribe. New subscribers will be automatically emailed the appropriate coupon details such as the code, coupon type and expiration date (if applicable) shortly after subscribing.

    The email capture lightbox can be activated on any page, like the Home page, or multiple pages of your store. In the Design Panel on the Pages tab, activate the edit page menu and turn the email capture lightbox on and off and the bottom of the page panel. Click on the preview link to edit the lighbox’s contents (e.g. headline, from address, pop-up delay, connect a coupon, success message, etc.) or change the visual formatting.

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    For more about the Email Capture Lightbox, a video tutorial can be found here.

  • Goodsie 3.0 Redesign: The BoomCase

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    Goodsie’s Lead Designer Jack Zerby recently finished an incredible overhaul of The BoomCase Store using our Version 3.0 design system (view a before image here). Jack shared that his goal was to “highlight the BoomCases as the centerpiece of the site,” and that he used “bold typography combined with big images to reflect the personality of the brand.”

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    The BoomCase is a sleek, portable speaker system built into a vintage suitcase. These one-of-a-kind beauties are handmade in California by Dominic Odbert, and come in a variety of models ranging from a gold chrome-covered Samsonite to a mossy cork and bamboo case. The rechargeable stereos work with with iPods, iPhones, computers, and any device with a headphone jack.

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    Head over to The BoomCase Store to check out Jack’s impressive redesign and shop the custom-crafted collection today.

  • Spring Sale Season

    Is your shop undergoing a spring-cleaning session? Let customers know about seasonal sales and limited-time discounts with our targeted email marketing system! We love how Spark and Pepper has used our design tools to create a beautiful newsletter that mimics the look and feel of her full online boutique.

    Spring Sale Season
Is your shop undergoing a spring-cleaning session? Let customers know about seasonal sales and limited-time discounts with our targeted email marketing system! We love how Spark and Pepper has used our design tools to create a beautiful newsletter that mimics the look and feel of her full online boutique.
  • Goodsie-powered store of the day: Hair Doozy

    With over 27 years of hairstyling experience, R.D. Johnson has come to know a thing or two about the beauty industry. In 2012, Johnson together with his longtime friend and client Patricia Combs created a hair appliance organizer designed to hold hot hair tools called Hair Doozy. Hair Doozy features a sleek, simple, and practical design, and is beneficial for anyone with multiple hair styling devices.

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    Hair Doozy is a lightweight portable cabinet that keeps hairstyling tools neat and organized. Constructed with 20 gauge powder coated steel, the Hair Doozy protects counters and organizes hot appliances while keeping grooming areas stylishly cool. Great for home, school, and travel, the Hair Doozy is available in two sizes and several colors. It’s designed to hold a hair dryer and two hot tools like curling irons and flat irons while keeping countertops clutter-free.

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    The original Hair Doozy is perfect for small spaces and can be wall-mounted, and the Hair Doozy Pro is great for the professional stylist or someone who needs extra storage for their hair tools. Both sizes can be purchased with a handy carrying case which can be personalized with a monogram.

  • Goodsie-powered store of the day: Coconette-oz

    Australian boutique Coconette-oz offers a curated collection of women’s accessories made by local and international designers. Each shop item is individually selected by storeowner Jenni Lock for its unique charm and quality.image

    Coconette-oz underwent a complete redesign after Goodsie’s 3.0 design system launched, and now it welcomes customers with a bright and informative slideshow highlighting designer labels available in the shop. Right now the boutique features the elegant yet eccentric Erstwilder jewelry label, quirky cocktail rings by Melbourne-based Kiik, and eco-friendly pieces by French label Batucada to name just a few.

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    Some standout pieces from the shop’s ever-changing selection include the fun and colorful Pancha’s Parrots earrings by Erstwilder, the Tropez Scarf in a vintage styled deep pink and red print, and the delicately designed gold and bronze Capri Necklace.image

    All orders containing two or more items currently receive free shipping at checkout, so take advantage of this promotion and shop the unique selection today!

  • Goodsie-powered store of the day: AFAR Jewelry

    Kelli Granahan combines her background in graphic design with an interest in structured, wearable art in her store AFAR Jewelry. Her delicate designs blend classic shapes with modern styles, and are all handmade in her Philadelphia studio. We emailed Kelli to learn about the concept behind her newest jewelry collection Serenissima, and share her reply below.

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    "My overall aesthetic has always been modern and clean, but I wanted to make a collection based on the feeling of a city; the architecture, people, and atmosphere. SERENISSIMA is representative of the volatile balancing act between incredible feats of architecture and the omnipresent natural decay in Venice, Italy."

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    Our favorite AFAR Jewelry pieces are the hammered stacking Ponte gold rings, the dramatic sterling silver Palazzo earrings, and the stunning hand-cut geometric Campanile ring. The unique collection also offers the detailed Bovolo statement cuff, the Istria necklace containing a freshwater pearl, and the beautifully textured Gondola blue druzy ring.

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    Be sure to follow updates and find styling inspiration from AFAR on Facebook and Instagram!